Health-focused, prepared meal delivery companies growing in RVA

Published: Mar. 30, 2016 at 6:28 PM EDT|Updated: Mar. 31, 2016 at 7:47 AM EDT
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(WWBT) - You can get just about any restaurant food delivered these days.  Groceries can be delivered to make a healthy meal.  But there's a growing interest in having  healthy, prepared meals delivered to your door.  And these businesses have been cropping up in the RVA.

A healthy meal you don't have to cook.

"We're low sodium and there are no chemicals added to your food at all.  They're all healthy, naturally sourced proteins," said Nancye Hunter, co-owner of The Extraordinary Caveman.

The idea is clean eating.  No preservatives, no sugar, low sodium.

"Five lunches, five dinners, throughout the week.  You don't have to worry about grocery shopping," said Hunter's business partner Jason Kilgo.

The Extraordinary Caveman has been delivering its Paleo diet meals since 2005, and just opened the Extraordinary Cafe at 1001 Haxall Point in downtown Richmond.

"The Paleo diet is the Paleolithic era, the caveman era.  Meat and vegetables," explained Kilgo.

The meals arrive individually packaged and can be stored in a refrigerator.  They're ready to eat or can be heated up in a microwave.

The demand for healthy, delivered meals is growing.  CNBC reports that while profits have declined for some weight loss companies, such as Weight Watchers and Jenny Craig, there's new competition from nutrition companies.

Personal Chef to Go, based in Mechanicsville, started delivering its meals, based on the Mediterranean diet, locally door to door in 2003, and now delivers nationwide.

Said chef and co-owner Blair Grossman, "We're providing portion controlled meals that fit the American Heart Association recommendations in fat and calories, and packing it in a way that's convenient and just enjoyable to eat "

Grossman says customers aren't just looking for weight loss.  They're looking for health and convenience.

"We're seeing a lot of people ordering food for both themselves and their children, who are in high school, and sending meals off to mom and dad so they can still age in place," said Grossman.

Both companies offer weekly meal plans, with average cost per meal ranging from about $7 to $13.  The Extraordinary Caveman also offers meals individually.

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