Acts of Kindness: Feed More gets money to provide 1,200 meals

Updated: Jan. 5, 2021 at 7:56 PM EST
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RICHMOND, Va. (WWBT) - For our first “Acts of Kindness” in 2021, we really wanted to maximize our $300 gift, and there was no better place to go than Feed More.

We caught up with Doug Pick, the CEO. He says the organization is seeing a 50 percent increase in the need for assistance, and those who are newly unemployed make up the majority of that number.

The organization saw a big spike in March as the pandemic really put the economy in a stranglehold. It came down steadily as federal assistance came online this summer, but now it’s spiked once again.

Pick is hoping this new relief package will make an impact, but in the meantime, distributions are up 40 percent at Feed More despite challenges.

“Produce we feel good about, but it’s the stuff that’s in the middle of the grocery stores. It’s the canned vegetables, the pasta, the tomato sauces, all those things that people so dearly need and want. It’s been a struggle. So we’ve had to buy a lot more of that than we ever have in our history, given that the supply is somewhat down at the grocery stores still,” says Pick.

One dollar can provide four meals, so we knew exactly what to do with $300: give Feed More the ability to provide 1,200 meals.

As we look forward to the rest of the year, we want you to share with us the stories of people in the community, doing great work, looking for nothing in return.

So, if you know someone, whether it be a neighbor, a coworker, or even a non-profit, send me an email at

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