New Whole Foods Market in Richmond opens Thursday

New Whole Foods opening Thursday

RICHMOND, Va. (WWBT) - The new Whole Foods Market in Richmond is set to open its doors officially on Jan. 30 at 9 a.m.

The store is located at 2024 West Broad Street in the former location of Pleasants Hardware.

This is only the second location to open up in the Richmond area, the other store is in Short Pump.

“We are excited to be here in the community and folks have expressed a lot of interest,” said store team leader, Bill Balderson.

The store offers a wide array of things from fresh fruits and vegetables, fresh and frozen seafood, and a variety of prepared foods.

“There is no artificial colors flavors sweeteners and anything in our store. Our quality standards are the highest,” said Balderson.

While the store stays true to its organic quality standards, Bill says the community comes first. Allowing several locally produced products to be hosted in the store.

“There’s over 100 local products throughout the store,” said Balderson. “It makes our community, a better place to live and those are folks that live here and so we think its really important to support our local suppliers.”

The store has several hidden gems that separate this one from the Short Pump store.

It will have an in-store Certified Cheese Professional and a self-serve beer and wine taproom that customers can drink in the store while they shop.

“It has a balcony overlooking Broad Steet and it’,s heated and has four TV screens,” said Balderson.

As part of the opening, customers can enjoy complimentary coffee, pastries from local suppliers and music before the store opens. The first 200 customers will also get a saving card with a mystery value up to $500 and a Whole Foods Market reusable bag with a savings card with a value ranging between $5 and $100.

“We are excited to welcome the Richmond community to their new Whole Foods Market,” said Balderson. “With a variety of high-quality products, items local to Virginia and many prepared food options located on the first floor, paired with a self-serve eatery and taproom on the second, we’re confident our neighbors will enjoy eating and shopping with us.”

Whole Foods Market Richmond will employ approximately 165 full and part-time team members.

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