RICHMOND, VA (WWBT) - In less than 24 hours, Richmond Animal Care and Control secured $6,000 in gifts thanks to Facebook fans.
The campaign was simple -- get 5,000 new "likes" on its Facebook page and someone would donate $5,000. After the announcement on Monday, new "likes" on the page soared, and in less than 24 hours, the page had more than 14,000 new "likes."
Another donor stepped up to donate even more.
"Friends you have blown our minds," RACC wrote in a comment on its Facebook page. "We reached out to you for 5,000 likes and within 24 hours you brought us 14,000. Needless to say we have secured that $5,000 and another donor was so inspired by your response that she is pledging another $1,000."
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