RICHMOND, VA (WWBT) - The Richmond Kickers and Woodfin jointly announced a new partnership kicking off in 2015 that will feature the leaders in heating and air conditioning based in Richmond, Virginia as the new front-of-jersey sponsor for the Kickers professional team. The custom adidas jersey will be unveiled when the Kickers' 23rd professional season opens in March.
"Woodfin have been an industry leader for nearly 40 years and we are proud to align with a like-minded organization that consistently exhibits strong community values," commented Leigh Cowlishaw, Richmond Kickers Director of Soccer. "We are excited about the positive growth of our organization with such a vibrant, locally-owned company by our side. RVA is truly a soccer hotbed and we look forward to the Kickers proudly showcasing the Woodfin brand both regionally and nationally."
Locally owned and operated with over 300 years of combined experience, Woodfin is a leader in providing fuel oil, 24 hour emergency service, service agreements and home energy audits, as well as an innovative customer rewards program. With a shared mission of serving the Richmond community, the Kickers and Woodfin will collaborate to implement the new partnership across all levels of the Kickers nationally renowned club model. As part of the multi-year, interactive partnership, Woodfin's iconic wordmark will also be featured on the front of the adidas replica jerseys worn by Richmond Kickers youth travel players starting in the fall of 2015.
In addition to the primary apparel rights, Woodfin will serve as the club's official heating & air conditioning provider and will distribute replica jersey t-shirts as the presenting sponsor of the Kickers 2015 home opener. The Woodfin brand will benefit from high-impact exposure at City Stadium and on YouTube Live broadcasts, as one of the exclusive partners emblazoned across one of the 24 pro soccer jerseys in the United Soccer League's top flight. Official home and away custom replica jerseys with the new Woodfin logo will be available to purchase through the team store at City Stadium and at online this spring.
The primary kit will showcase the Kickers signature red jersey, shorts and socks. The sleek and lightweight custom jersey features subtle black accents and traditional adidas three-striping. The red, adidas short, constructed for motion, speed and comfort, paired with red socks will complete the on-field look at City Stadium this season. While on the road, the pro team will return to a custom all-black alternate strip, with Kickers modern, red accents.
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