Local businesses getting boost from Richmond 2015

RICHMOND, VA (WWBT) - Some local businesses are starting to reap the reward of Richmond hosting the 2015 UCI Road World Championships. They've just won bids to provide services to the cycling event.

Stitching machines are now flying at Promotional Considerations in Richmond, embroidering promotional gear for the Richmond 2015 UCI Road World Championships.

Said Jeff Marks, General Manager of Promotional Considerations, "We've got shirts, caps, jackets, water bottles, koozies, all kinds of stuff with the logo on it."

The merchandise is already on sale online and at events, and will be in bike shops in a couple of weeks.

Richmond 2015's Lee Kallman says they chose Promotional Considerations over companies across the country because their aim is to keep the money in the local economy.

Said Marks of Promotional Considerations, "It means our revenues increase and we will pay more taxes to the localities, which we're glad to do.  We'll employ several more people in the next couple of years."

GroundForce IT in Glen Allen also won a bid. Said GroundForce IT President Ethan Seltzer, "We're going to support their hardware and software, the laptops and desktops that they have on site, their wireless network, their local area network, their email."

Piascik and Associates in Glen Allen is performing the accounting, and Williams Mullen was hired for legal work.

Kallman says Richmond 2015 expects to spend $11 million with local companies. It's being raised through sponsorships, fundraisers, and from localities. In a couple of months, Kallman hopes to announce a TV network to air the event, and some local, national, and international sponsors.

Some local companies fear road closures along the route, which hasn't been announced yet, could hurt business. But Kallman says what they lose in auto traffic, they could gain in foot traffic. He says organizers plan to meet with local businesses to help them prepare for and make the most of the influx of visitors.

Said Marks, "I don't think people really understand that 450,000 people are going to come to Richmond in 2015."

Chmura Economics and Analytics expects the economic impact to Greater Richmond to be $129 million.

And the businesses involved hope their participation will attract even more clients.

Said Seltzer with GroundForce IT, "We want people to understand that our core services are local and wide-area networking. And if they can do it for Richmond 2015, maybe they can do it for our organization."

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