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Contacting Companies: What you get for giving your opinion

RICHMOND, VA (WWBT) - Frugal Blogger Tiffany Cutts started contacting companies as a child. 

"The first one I wrote to was a complaint about an Oscar Meyer Lunchable. I wasn't happy with the taste. They sent me a coupon for a free product," she said. 

Decades later, she's back at it. She looked through her cabinets to see where to begin this new project. 

"Just send a quick email," said Tiffany. "Just keep it short a simple." 

Whether Tiffany complains or compliments, most of the time, she gets a response letter followed by a high value coupon. "Free Hanover vegetables, free coffee creamer, free yogurt, frozen fish, burritos." 

Quantum Finish Tablets work well, but they're not cheap. So when one out of twelve fell apart, I was not a happy consumer. 

I found the Finish website, hit the contact button and wrote them an email to explain my disappointment. Within a day I got an email response thanking me for my input. A week later, I received 2 coupons for $3.00 off any of their products. 

"Without the consumer we have no business," said Howard Sanders, Director of Client Services for Sabra. 

Sabra relocated to Virginia last year and is the industry leader, accounting for half of all hummus sold in the U.S. 

"We want to hear the good, bad and the ugly," he said. 

When Sabra gets feedback from customers, the company responds with high value or free coupons. 

"To reward our loyal consumers who continue to support us and our brands and in an effort to keep the consumer happy, where they weren't happy we want to offer them the chance to repurchase the product on us," said Sanders. 

Sabra shares that feed back with managers and employees in hopes of creating the best product available. 

"Some of our innovation has come from some of that information so we take it very seriously," explained Rochandra Lomax, Client Services Manager for Sabra.

Tiffany has posted her results on her blog. If you want to score the freebies and discounts Tiffany found, click here.

Copyright 2011 WWBT NBC12. All rights reserved.

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