By Neal Lappe
Internet/Digital Marketing Learning Opportunities:
- eMarketer Newsletter (https://www.emarketer.com/Newsletter.aspx) – this is a great daily online newsletter that provides a variety of information and data regarding all types of digital marketing themes. FREE.
Internet/Digital Marketing Online Resources to obtain information about competitors:
- Compete (http://compete.com/) – provides information about site traffic and other statistics for any website you want to research. Also enables you to compare statistics for up to 5 different websites. FREE
Recommended books to read about online marketing:
- Prioritizing Web Usability (by Jakob Nielsen) – this book is all about how people read and interact with websites. It provides a tremendous amount of information for maximizing web usability.