Tax-free weekend sales up this year for retailers

By Gene Petriello - bio | email

RICHMOND, VA (WWBT) - The tax-free weekend meant some big savings for you and one day after ending, it's left many retailers excited.

Increased sales following a prediction that you'll spend more green this back to school season.

At the Target in Midlothian we found the shelves to be mostly empty. It's a perfect example of what many retailers are calling a successful tax free weekend.

The chance to save some cash steered Jaclyn Ackerman into the stores this past weekend. "It was pretty crowded. We went to both malls at Short Pump and Stony Point and it was pretty crowded in both."

Exactly what stores, like Target, like to see. "We were really busy. People were everywhere in the store! We saw a big boom in sales," says Shaterra Kindred with Target.

We're told more products left the shelves this year compared to last and actually prices have been adjusted and lowered.

But one bit of bad news: as the weekend went on, the number of shoppers went from real strong on Friday, to much slower on Sunday.

For the KMart on Midlothian in Richmond, sales on those tax-free items were up this year compared to last.

Over the three day weekend, shoppers like Jaclyn were able to buy  certain school supplies and clothing, tax free.

But there was just one problem for some. "We really didn't know about the tax-free weekend, so we had done some pre shopping and when we got there were like, oh no," Jaclyn tells us.

Still, she says she saved about $10 this weekend. But, she could have banked $50.

"I really think people are spending more  money this year," says Shaterra.

In fact, a national study says the average American family will spend about $60 more on clothes, shoes supplies and electronics this back to school season compared to last.

Despite the big sales at the Target in Midlothian during this tax free weekend, we're actually told this isn't the busiest weekend. That won't come until later this month.

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