RICHMOND, VA (WWBT) – As Ukrop's stores are transformed into Martins, company officials say the number of employees needs to grow. Martin's is now looking to hire 150 new workers.
The signs are gone on four old Ukrop's, they will officially be Martin's inside and out on Monday, but cosmetic changes aren't the only major differences. The new stores will have new hours. Some will be open from 6 am until midnight. And all of them will be open on Sundays.
And those changes mean Martin's is hiring 150 cashiers, courtesy clerks, and others. You can apply for the jobs at each individual store. All 25 in the region are looking for help.
"They have an opportunity to come in here and wipe the slate clean," said VCU Professor of Marketing, David Urban.
Urban says this is Martin's one big chance to hang on to loyal Ukrop's customers.
Martin's claimed today it was dropping prices, which could save shoppers five percent when compared to what they would have spent in an Ukrop's. The store's VP says the move is not a gimmick or temporary. Urban says Martin can actually afford to cut the prices.
"Because they're part of a larger organization they can get the economies of scale that they need on the input side of the business to be able to pass savings along to consumers. So they can do it," said Urban.
To longtime Ukrop's shoppers like Patricia Sears, the news is enticing.
"That's good news yes, any savings is good," Sears said.
Martin's is also offering bonus cards and will keep a gas saving program. But you'll have to get those savings an Uppy's Exxon and B.P. gas stations. And those locations will honor any savings you've built up as part of Ukrop's fuel perks program.
Four Ukrop's stores will officially open their doors as Martins next Monday the 12 at 8 a.m. To find out when the changeover is happening at your neighborhood store click here.