RICHMOND, VA (WWBT) - For years Daytona Drive was known for rotten tires and beat up couches. These five acres had become a dump.
"They're a blight. They're an eyesore. There's nothing out here that contributes to the benefit of the city or contributes to the residents of the city," said Ed Brenner, B and E Holdings.
And after year of trying to convince the city to pay for a cleanup, Councilman Doug Conner turned to a business man. Ed Brenner saw potential and spent the last two years tracking down the delinquent property owners.
"He has had the patience and the time and the ability to talk to these people. And reason with them and do it in such a way it was positive for them and the community," said Conner.
"Nobody every had any bad intent or ill will they all began well it's just sometimes things fall into disrepair for whatever circumstance," said Brenner.
Once this neighboring site is cleared of trash and the weeds are trimmed back, Brenner plans to build eight houses.
"It's a beautiful area, it's peaceful it's quiet. There are good schools that are very close by within walking distance," he said.
This clean-up wraps up just as the city launches a new blight reduction program. It's targeting more than 250 properties that have fallen into disrepair.
"We've got seven or eight properties in the 9th district alone that they've picked up the maintenance on. Houses that are eyesores," Conner said.
Eyesores like Daytona Drive that will eventually be known as revived neighborhoods. The developers hope to break ground on this new subdivision this spring.