NBC12 completes the switch to DTV

By Jola Szubielski - bio | email
Posted by Phil Riggan - email

RICHMOND, VA (WWBT) -    The countdown to the digital transition is over. Ready or not-- NBC12 turned off our analog signal at 4 a.m. today, officially making the long-awaited switch to DTV.

From the minute NBC12 flipped the switch -- broadcasting only now in digital -- the phones have been ringing in our Call 12 center.

And at in-person help centers like this one at Best Buy in Chesterfield, employees have also been dealing with the rush, especially as the deadline approached.

"We did see probably double the amount of customers coming in asking about the boxes, what the transition is going to be like."

The FCC says some 3 million Americans were not prepared for today's switch -- despite pushing back the deadline and subsidizing converter box coupons.

That number doesn't include those who have spare TVs that are using good old fashioned rabbit ears and are not connected to satellite or cable.

Employees here have been busy trying to get everyone up to speed.

With DTV equipment set up for the last two weeks, they've been giving customers step by step instructions on everything from how to connect the converter box  to a big issue we've been hearing about since this morning -- scanning for a signal.

"I think the big questions are especially if they get the box home, I can't find the channels I'm looking for," said Bryan Pop, Customer Solutions Manager.  "So scanning is important, I think a lot of times they think it's a quick fix."

But it may take up to 15 minutes, and may take a few run throughs.

"There's really no button for it there's no easy button. You have to go into the menu and rescan for the product. and the box will save the channels once they're scanned," said Pop.

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